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Focus on the facts and ignore the ad hominem arguments...

July 02, 2004

Focus on the facts and ignore the ad hominem arguments

The text for my first college logic course devoted a chapter to

informal fallacies, one of which was ad hominem argument. The

argument appeals to passion rather than the intellect by attacking

persons rather than the content of their argument.

Such is the case with much of the Town Center debate. Is General

Growth a bad neighbor, a voracious remote corporation only interested

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in profit; and, is Mr. Caruso a businessman whose priority is not

maximizing profit? Is Mr. Caruso a David to a Goliath General Growth;

or, is he a billionaire? Is the Galleria a prison-like fortress? Is

Mr. Caruso's purchase of the Just Tires property an attempt to be the

"dog in the manger" (if I can't have it, I want to be in a position

to stand in the way of others getting it)?

The answers to these questions as well as the myriad other attacks

on General Growth or Mr. Caruso (which ignore the fact that there are

ordinary citizens who also oppose and support Mr. Caruso's project)

are ad hominem attacks. The answers to these questions have no

rational bearing on whether the business terms (and the free land

given to Mr. Caruso) are a prudent use of public resources -- my

primary concern. The answers, whatever they may be, will not alter

the traffic consequences that will be created by the project. They

will have no bearing on whether there is lack of connectivity of the

project with the Galleria and Brand Boulevard, which may put small

businesses at risk.

These latter issues are critical to the long-term well being of

the city. To engage in ad hominem arguments serves to obscure and

divert attention away from an informed and rational debate on these

issues. Ad hominem arguments, by their emotional appeal to our

passions, may affect the position some take on the Caruso project;

but, they do not advance rational public debate. I couldn't care less

if General Growth is the bad guy and Mr. Caruso is the good guy (or

vice versa) when it come to making decisions about the wisdom of the

project's business terms, its traffic consequences, and its impact on

small-business owners surrounding the project.

I submit public policy is best served by a factual, informed and

rational public debate of these issues. I understand that such an

emotionally charged dispute as the Caruso project cannot be totally

devoid of some ad hominem argument; but, I would hope opponents and

supporters of Mr. Caruso's project would hold down such general,

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