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From The Margins:

Change will do the city some good

April 26, 2008|By PATRICK AZADIAN
(Page 2 of 2)

I am not a big fan of shopping malls. But I’ve been pleasantly surprised at the aesthetic beauty of the complex. The residential units look very upper-crust, and the whole complex has a feel of a small-town neighborhood that recently went through a major renovation.

I am still not sure who’d pay $700,000 to $2 million to live in a Glendale condominium. There is no ocean view, and as clean as Brand Boulevard is, it is not very cosmopolitan.

The city’s population is still very conservative, and there isn’t much to entertain the yuppies of this century. Glendale remains a good place to raise children and have a family. Then again, I am sure the developers have the foresight to avoid any vacancies.

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Beyond the external beauty of the complex, certain things are still uncertain. How will the construction of the mall affect traffic congestion? Living in Los Angeles County, there seems to be no escape from this type of progress and consumer-driven development. It remains to be seen what type of consumers flood the Americana. Will it be locals, or will people who’d otherwise go to Pasadena and Hollywood will pay us a visit for their shopping and entertainment? Or is it going to be a combination?

Will some of the locals decide this is too much for them, and choose to make Utah or Oregon their new home? And in the long run, will the new visitors be inclined to make Glendale their home?

The possible changes in demographics will be an interesting side effect of the Americana. Perhaps the changes in commerce and shopping habits will also have a direct effect on our approach to politics and social issues.

The decision to bring the Americana to Glendale will have long-term ramifications on the social, economic and physical landscape of our city. No wonder there were very strong and opposing arguments regarding this issue before construction began.

Change may do us a world of good. I cringe when a person proudly claims his mentality and worldview has never changed.

Having an evolving mind, as opposed to a stagnant one, should be considered a virtue. The fusion of the old and the new will make Glendale a better place.

One thing is certain, we’ll have better-dressed residents.


 PATRICK AZADIAN is a writer and the creative director of a local marketing and graphic design studio living in Glendale. He may be reached at respond@ fromthemargins.net.

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