“There is so much information that women do not get and do not know,” she said. “And we hope to bridge the gaps.”
The commission relies entirely on funding from sponsorships and grants.
As the economy hampers fundraising efforts, a main component of the five-year plan looks at how the organization can better solicit and maintain short- and long-term community partnerships with local businesses, foundations and individuals. The group has already worked with the League of Women Voters, local hospitals and other organizations.
“The most pressing challenge right now, as for every foundation, is the economy,” Devine said. “That’s going to mean more partnerships hopefully.”
Another goal deals with improving publicity and marketing for the organization itself and its many events. The organization is exploring the possibility of an online newsletter as well as amping up information on its website, and a comprehensive marketing and public relations plan is in the works.
“We want to get the word out that we are here, and that we have these great events,” Devine said.
The group is also working to create a scholarship for local high school students who excel academically and give back to the community. The scholarship has been spearheaded by one of the commission’s two student members, Talar Malakian, 16, an incoming senior at Crescenta Valley High School.
In light of tough economic times, scholarship programs are especially important to help students pursue higher education, Malakian said. She envisions the scholarship as a way to encourage local high school students to get involved in community organizations.
“Having this available is saying thank you for the work that you do,” she said.
