Inside Que Linda, Victoria da Salla’s peaceful La Crescenta boutique, water babbles in fountains and aromatic incense burns. The items da Salla offers — body oils, polished stones, clothing, jewelry, music, loose leaf teas and books — are meant to assist anyone in their personal, spiritual journey.
Although this can be difficult to convey in a few words of advertising copy, da Salla said, many of her customers have learned about the store by word-of-mouth. Her shop’s list of Facebook followers continues to grow.
“Que Linda — that’s the thing I say to everybody. What is beautiful to you? What in your heart, what in your community, that you wear, you smell, you touch, you hear? Not you physically, but through your eyes — your heart. That’s kind of what we offer to somebody.”
The 3-year-old boutique is adjacent to the Body ’N Soul Studio, where da Salla’s mother, Emma Linda Molina-Ynequez, a licensed massage therapist, offers massages to clients.