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By Zain Shauk | April 2, 2010
The Walt Disney Co. this week positioned itself in the center of whatever evolution to interactive media the scheduled release of Apple’s iPad may bring, experts said. The Burbank-based media giant on Thursday announced plans to release a slew of applications for the iPad in an effort to expand the reach of its brands and entrench itself in the new technology format. The “apps,” which include a new format for reading some of Disney’s Marvel Comics products and another for viewing interactive “Toy Story” e-books, could join others announced in recent days by major news and entertainment content producers to create a new type of media, experts said.
BUSINESS
By Zain Shauk | February 21, 2010
The entertainment industry’s local 3-D video technology pioneers are taking matters into their own hands to ensure the popularity of the emerging medium doesn’t fizzle out because of a lack of expertise. The worldwide success of the 3-D hit “Avatar,” which has raked in more box office sales than any movie in history, has catapulted 3-D technology into the spotlight, drawing the interest of broadcast networks and producers who want to film projects in the medium.
BUSINESS
By Zain Shauk | January 7, 2010
Local entertainment giants DreamWorks Animation and the Walt Disney Co. stoked growing buzz about the future of video entertainment Thursday after each announced it would begin preparing films for in-home 3-D viewing on Blu-ray discs. The announcements came as 3-D video technology took center stage during morning sessions at the Consumer Electronics Show in Las Vegas, where several firms announced new products geared toward in-home three-dimensional entertainment. Glendale-based DreamWorks Animation announced late Wednesday that it planned to capitalize on the popularity of 3-D movies at theaters worldwide by forming a “3-D Alliance” with Samsung Electronics America and Technicolor to deliver a “complete 3-D home entertainment solution in 2010.
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BUSINESS
By Zain Shauk | April 2, 2010
The Walt Disney Co. this week positioned itself in the center of whatever evolution to interactive media the scheduled release of Apple’s iPad may bring, experts said. The Burbank-based media giant on Thursday announced plans to release a slew of applications for the iPad in an effort to expand the reach of its brands and entrench itself in the new technology format. The “apps,” which include a new format for reading some of Disney’s Marvel Comics products and another for viewing interactive “Toy Story” e-books, could join others announced in recent days by major news and entertainment content producers to create a new type of media, experts said.
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BUSINESS
By Zain Shauk | February 21, 2010
The entertainment industry’s local 3-D video technology pioneers are taking matters into their own hands to ensure the popularity of the emerging medium doesn’t fizzle out because of a lack of expertise. The worldwide success of the 3-D hit “Avatar,” which has raked in more box office sales than any movie in history, has catapulted 3-D technology into the spotlight, drawing the interest of broadcast networks and producers who want to film projects in the medium.
BUSINESS
By Zain Shauk | January 7, 2010
Local entertainment giants DreamWorks Animation and the Walt Disney Co. stoked growing buzz about the future of video entertainment Thursday after each announced it would begin preparing films for in-home 3-D viewing on Blu-ray discs. The announcements came as 3-D video technology took center stage during morning sessions at the Consumer Electronics Show in Las Vegas, where several firms announced new products geared toward in-home three-dimensional entertainment. Glendale-based DreamWorks Animation announced late Wednesday that it planned to capitalize on the popularity of 3-D movies at theaters worldwide by forming a “3-D Alliance” with Samsung Electronics America and Technicolor to deliver a “complete 3-D home entertainment solution in 2010.
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